Users of the SCOUT software system have
the ability to select a club and view where
the actual members for that club live.
Franchisees using Buxton’s SCOUT platform can select a
club, or location for a prospective club, and see all of the fitness
competitors within a given radius.
five different geographies simultaneously.
If you want to further evaluate a market, franchisees have the
ability to also view other retail and service providers in the area
such as shopping centers, hotels, hospitals and universities. In
addition of the analytics capabilities of the software, the program
also allows you to view in spilt screens, easily print high-res maps
and quickly create PDFs.
SCOUT is just one of the countless tools out there that can
Franchisees weighing
their options for a new
club can drop pinpoints on
various locations and view
the geography for each
location that lies within a
10-minute drive time.
help PF franchisees grow a current club and find the perfect location for a new one. To view the PFIFA webinar, “Data Overload:
Making the SCOUT Analytics Platform Work for You,” log in to the
Members Only section of www.pffranchisee.org. G
Christina Cannon is the PFIFA communications manager and
the associate editor of Geared Up. You can reach Cannon at
678-797-5160 or [email protected].
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GearedUp | 2016 Issue 3
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