Geared Up Issue 3 2016 | Page 29

At PFGP, the Bricks strive to create an environment that nurtures the feeling found in shared connections. Because of the Bricks’ athletic backgrounds, the couple like to utilize sports vernacular within the organization. For example, there are no employees of the month, instead there are monthly MVPs. Monthly meetings become huddles. Employees are referred to as team players, and the company works to recognize as many team players as possible for outstanding service. Victor, or Uncle Vic to those inside the company, also writes a column for the newsletter each month, “From Good Ole’ Uncle Vic.” “We believe culture eats strategy for breakfast. In keeping with that, we have found that people never care how much you know until they know how much you care. We try to show our staff how much we care in as many ways as possible,” said Victor Brick. “We try to make everyone in the company feel like part of the family.” Cultivating that environment becomes more important as success and growth occur. Once a single-unit organization with 12 employees, PF Michigan Group, which now employs more Continued on page 28 nce to join at the cha ed p m ju ren, yder their child Sharree R ed d d n a lu c en in K have ness and Planet Fit , as well. a d Aman d n a e ik M Thomas and wife Marianne have five clubs with sons Brandon and Evan filling key roles as managing director and operational director, respectively. AZ Family Fit, LLC has grown to also include the Thomas’ niece, nephew and daughterin-law. The strong familial structure is evident to the employees who become part of the family. “Many of our employees come from broken family backgrounds, and they admire the way we all get along and the respect and professionalism we display,” Steve Thomas said. “They feel like they become part of the family, and we strive to help them get what they want out of life.” ABC FINANCIAL • ABC FINANCIAL • ABC FINANCIAL YOU’RE MORE THAN JUST A CUSTOMER... At ABC Financial Our Customers Are Treated Like Family. Proud to be a Silver Level Sponsor for ABC Financial would like to thank Planet Fitness® for being our valued customer, partner and friend. We are grateful for the opportunity to serve you and meet your software and payment processing needs. Thank you for visiting with the Account Executive Team and the Planet Fitness® Support Leadership at the 2016 PFIFA Convention. SOFTWARE • PAYMENT PROCESSING ©2016 ABC Financial Services, Inc. GearedUp | 2016 Issue 3 Planet Fitness® Tech Support: 1-844-9PF-HELP or email us at [email protected] 27