Geared Up Issue 1 2017 | Page 3

table of contents Columns 2 PFIFA Board of Directors 2017 Issue 1 A Message from the President Departments 4 Stanley DeMartinis Jr. President CJ Bouchard Vice President Pete Hopkins Secretary PFIFA Member News Kevin Fagan Treasurer 15 FAC Tech Update 15 Calendar of Events Sam Glassman Director 18 Franchisee Spotlight 21 FAC Real Estate Update Ben Heiderscheidt Director Directories Tim Kelleher Director 16 Associate Member Listing 48 Advertisers Guide and Editorial Calendar Gerald Kennedy Director Features Brett McGlothlin Director 3 Trey Owen Director The Personal Health Investment Today Act 22 Development Schedule Defaults and Grace Periods by J. Mark Dady, Dady & Gardner, P.A. 24 A New Lease on Life: Tips for Structuring a Contract to Boost Your Bottom Line by Christina Cannon, PFIFA communications manager 28 Building Blocks: Controlling the Costs of Construction by Christina Cannon 30 Partner Up: Finding the Right Tenant Mix to Lift Your Business by Christina Cannon 32 Converting the Competition: How to Make the Switch a Success by Christina Cannon 34 Figuring Out Financing: Options to Consider in the Search for Funding by Christina Cannon On the Cover Part of the PF ® system from the early days, Joe Pepe has served as mentor and guide to many within the franchisee community. Learn more about Pepe in the Franchisee Spotlight on page 18. Headquarters 1701 Barrett Lakes Blvd. NW, Suite 180 Kennesaw, GA 30144 Phone: [phone] Fax: [phone] www.pffranchisee.org 37 Five Ways to Use Training to Minimize Employee Turnover by Jim Sullivan, sullivision.com 40 Gender and Non-Discrimination Laws: You Must Be Aware by Justin Klein, Marks & Klein, LLP 42 Your Corporate Culture’s ‘Artifacts’ – What Would Indiana Jones Say? by Dennis Snow, Snow & Associates Inc. 46 The Three-Part Approach to Optimizing Every Meaningful Interaction by Dan Coughlin, The Coughlin Co. Sharree Ryder Director Steve Thomas Director Kristi Keith-Hoffman Executive Director PFIFA Communications Committee CJ Bouchard Chairman Stanley DeMartinis Jr. Jessie Dricker Ben Heiderscheidt Chris Klebba PFIFA Editorial Board 38 To Be or Not to Be … Healthy! by Teddy Savage, Planet Fitness Growth Partners, LLC fitness training coordinator 39 How Planet Fitness Franchisees are Improving Operations with Video Surveillance contributed by Eagle Eye Networks Jason Price Director Jessica Loeding Editor-in-Chief [email protected] PF Independent Franchisee Association publishes Geared Up. Any reproduction, in whole or in part, of the contents of this publication is prohibited without prior written consent of PF Independent Franchisee Association. All Rights Reserved. In keeping with our commitment to the environment, this publication is printed on certified, environmentally-friendly recycled paper using eco-friendly inks. Copyright © 2017 Printed in the U.S.A. Christina Cannon Associate Editor [email protected] Advertising Sales Jeff Reynolds Director of Business Partner Relations [email protected] 678-797-5160 Design and Layout Kristen Thomas KT Graphic Design [email protected]