Perfil
Kimberly Herrell
FEMALE LEADERSHIP TAKING FLIGHT
BY : NICHOLE NAOUM
Schubach Aviation
Though aviation has historically been a maledominated industry , women have played a fundamental role in aviation since the earliest days of flight . During World War II , American women stepped up to fill the gap when the men left for battle , entering the workforce en masse for the first time to construct the aircraft that would eventually help win the war .
That is why today , Kimberly Herrell ’ s ascension to the position of CEO of Carlsbad-based private jet operator Schubach Aviation is as impressive as it is symbolic . According to recent data , women constitute more than half of all commercial travelers , yet only 3 % of commercial aviation CEOs are female .
Kimberley took over the company from the original founder in January 2020 , right before the pandemic caused an unprecedented commercial catastrophe for the world ’ s airline industry . However , she had worked for Schubach Aviation as the President for over a decade at that point .
In her current role , Kimberly oversees operations , as well as big picture planning and decision making . “ I am continually shifting between several roles and work closely with aircraft owners to deliver complete oversight of their assets . I also work with prospective aircraft owners on financial modeling and acquisitions ,” she shared with GB Magazine .
Lately , the Schubach Aviation team has been flying to a number of mountain town destinations such as Bozeman , Montana , Park City , Utah and Aspen , Colorado , as well as Cabo San Lucas and Puerto Vallarta .
When it came to what initially attracted Kimberly to private aviation , she shares , “ I am very passionate and excited by both travel and creating thoughtful , unique experiences . To
16 GBSAN . COM | MARCH 2022