GAZELLE MAGAZINE Vol. 1, Issue 1 | Page 41

Gazelle 14 Spring 25-48_Gazelle Magazine 4/17/14 8:19 PM Page 39 Living the DREAM Ten years ago designer Heidi Sowatsky started her interior design business on the premise that interior design can be a fun, collaborative, stress-free process between the designer and the client. Interior design had always been one of Heidi’s passions, but the dream didn’t turn into a business until after twenty-two years working in financial services. What made it possible to change careers so dramatically was the support and training provided by the Decorating Den Interiors franchise organization. “Buying a franchise was the easiest and quickest way for me to start living my dream,” Heidi said. “Everyone in the Decorating Den corporate office and in the region was very supportive and gave me all the help I needed to get started.” For over forty years, Decorating Den Interiors has been bringing beauty, fulfillment, satisfaction and opportunity into the lives of countless families. They attract talented individuals, like Heidi, and transform them into great decorators with the practical skills, knowledge, and tools that aren’t taught in design schools or learned by working in retail stores. “I believe I can be the link between my clients and amazing, beautiful homes that really represent their personalities,” Heidi said. “Having a background in finance has provided me with a great respect for my clients’ budgets, and I truly believe I can work within the parameters my clients set for me. It also helps me marry the practical side of design with a beautiful outcome.” Since starting her career in interior design in 2004, that philosophy has worked well for Heidi, and she has developed a strong customer base in the area. The St. Louis area is now poised for growth with tremendous opportunities for other Decorating Den Interiors franchises. A Decorating Den franchise is surprisingly within reach. Many who thought they could never own an interior design business are happy to discover that for about what they would pay for a good car, they can own a great family business and start living their dream. Call 636-344-0147 to learn more about career opportunities in the St. Louis area, or visit www.DecoratingDen.com for franchise information. You can check out Heidi’s website at www.SWATDesignTeam.com. PROMOTION GAZELLE STL.COM GAZELLE STL 39