From page 39
OPEN
FOR BUSINESS
member of your family works stand is clearly visible and
Natural, Political, and
loan application as it provides echnological.
information on your projected Advertising
sales and income.
The marketing tools at your
K Who are your competidisposal are direct and
tors?
telephone selling, advertising
K Have you considered the
and public relations ~ not
“4 Ps”:
forgetting, nowadays, so