Garuda Indonesia Colours Magazine October 2018 | Page 4
2
Voice of Garuda
VOICE OF
GARUDA
Dear valued Garuda Indonesia customers,
Papua, gem of the archipelago’s eastern
region, continues to shine with potential.
The government, in its 2019 work plan,
has made the region’s connectivity and
maritime industry one of its top priorities,
as it aims to boost development efforts in
Papua and West Papua, and tackle
regional disparities. The government will
also soon be looking into its next priority:
the development of end-to-end tourism
infrastructure in the region.
As the nation’s flag carrier, one of the ways
Garuda Indonesia is continuing to serve
customers better is by opening more routes
to cities in Papua. The airline currently
operates routes from Jakarta to Biak, Jayapura,
Kaimana, Manokwari, Nabire, Merauke and
Timika, along with our new route that
opened in March 2018 flying Jakarta–Sorong
with the Boeing 737-800NG aircraft.
Beyond opening up easy access for local
and foreign tourists looking to visit Raja
Ampat, these new routes also add
convenience for those running businesses
in the region, contributing to the growth
of the local economy in the process.
Aside from the new routes,
Garuda Indonesia is also exploring
innovative ways to refine the quality of its
services. One of the ways we are doing
this is by launching the brand new Voice
of Garuda column, a space that presents
the latest news from Garuda Indonesia
with a new perspective, and with a fresher,
more modern and people-centric story.
We would also like to take this opportunity
to share with you Garuda Indonesia’s
short-term business strategy. Dubbed the
‘Quick Wins’, it consists of three main
pillars. The first is a Corporate Culture
Transformation, through which we seek
to boost employees’ satisfaction with
their workload, especially as they are
the company’s most important asset
and are therefore crucial in boosting the
company’s performance. The second of
these pillars is Enhancement Revenue,
where a variety of innovative steps will be
taken to expand our market, improve our
product and develop our Business
Integrated Logistics and New Business
related to the aviation industry. The third
is to Redefine Cost Structure Based on
Shared Service Organisation,
which includes the centralisation
of procurement to improve internal
customers’ satisfaction, which will in turn
influence the growth and value of our
external customers’ satisfaction.
Through this renewed commitment,
further established with our new
‘One Family, One Nation and One
Garuda Indonesia’ theme, we hope to
better serve not only our customers, but
also our Garuda Indonesia employees.
Garuda Indonesia will continue to build
on a system that is receptive to change,
and one that appreciates innovation to
encourage broad-minded ways of thinking
amongst all Garuda members to maximise
their capability in the marketplace.
Last but not least, we would like to thank
you, our customers, for choosing to fly
with Garuda Indonesia.
Best wishes,
Flytizen
Garuda Indonesia