Garuda Indonesia Colours Magazine June 2018

172 News GARUDA INDONESIA NEWS GARUDA INDONESIA AND BNI LAUNCH ONLINE TRAVEL FAIR Garuda Indonesia returned with its annual Garuda Indonesia Online Travel Fair (GOTF), held in partnership with Bank Negara Indonesia (BNI). Accessible on Garuda Indonesia’s digital platforms, the programme was divided into two sessions, the first on May 2, 2018, exclusively for BNI and Garuda Indonesia’s co-brand credit card holders, followed by a public session that ran on May 3–9. To ensure customers were able to conveniently access GOTF offers, Garuda Indonesia this year provided multiple language options on its platforms, ranging from Indonesian and English to Japanese, Korean, Thai, Mandarin, Cantonese and Dutch. “To maximise our market share, this year we made GOTF accessible for customers in international destinations,” said President and CEO of PT Garuda Indonesia (Persero) Tbk. Pahala N. Mansury. He added that, in the first phase of GOTF this year, the airline was putting the spotlight on five destinations: Balikpapan , Denpasar, Labuan Bajo, Wangi-Wangi and Palembang. Pahala also added that since it was first launched in 2016, GOTF has continued to see an increasing number of transactions. Inggris, Jepang, Korea, Thailand, Mandarin, Cantonese dan Belanda. Echoing Pahala’s remarks, Indonesian Tourism Minister Arief Yahya said that GOTF “will surely be a boost for the development of the local tourism industry as it is accessible by everyone, not just domestic but also international tourists”. BNI Retail Business Director Tambok P. S. Simanjuntak said GOTF is aligned with the company’s business direction as a digital financial institution. “Untuk memaksimalkan pangsa pasar, GOTF kali ini juga dapat diakses oleh seluruh pengguna jasa di seluruh destinasi internasional,” kata Direktur Utama PT Garuda Indonesia (Persero) Tbk., Pahala N. Mansury, seraya menyebut lima destinasi unggulan di GOTF fase pertama, yaitu Balikpapan, Denpasar, Labuan Bajo, Wangi-Wangi dan Palembang. Menurut Pahala, transaksi GOTF terus mengalami peningkatan sejak pertama kali dilaksanakan pada 2016. Garuda Indonesia dan BNI Gelar Online Travel Fair Menteri Pariwisata Republik Indonesia Arief Yahya turut menyambut hangat perhelatan ini. “Dengan dilaksanakannya GOTF ini tentunya akan sangat mendukung perkembangan pariwisata nasional mengingat GOTF dapat mudah diakses oleh seluruh masyarakat, tidak hanya wisatawan domestik, namun juga wisatawan mancanegara.” Sementara Direktur Bisnis Ritel BNI Tambok P.S. Simanjuntak menyatakan, penyelenggaraan GOTF sejalan dengan arah bisnis BNI sebagai institusi perbankan digital. Garuda Indonesia bekerja sama dengan Bank Negara Indonesia (BNI) menggelar Garuda Indonesia Online Travel Fair (GOTF) dalam dua sesi, yaitu pada 2 Mei 2018 untuk pemegang kartu kredit BNI co-brand Garuda Indonesia, serta pada 3–9 Mei 2018 untuk umum, yang diakses melalui saluran digital Garuda Indonesia. Demi memudahkan akses GOTF, website Garuda Indonesia menyediakan pilihan bahasa Indonesia,

Garuda Indonesia Colours Magazine June 2018 | Page 174