GANYC 2014-2015 Operating Plan | Page 9

01 Showcase GANYC members as creators of high quality tourist experiences. 02 Increase Tour Guide and Industry Partner memberships. 03 Enhance our members knowledge. 04 Increase operational efficiency and make better use of funds. 05 06 07 Obtain recognition from tour operators, city officials and other tourism related organizations, as creators of high quality tourist experiences. Maintain the 50% or increase number of Insured Members. Act when issues arise that relate to ethics.