GANYC 2014-2015 Operating Plan | Page 11

Showcase GANYC members as creators of high quality tourist experiences. Create  a  Communica-ons  Plan  as  an   umbrella  to  ensure  and  coordinate   external  and  internal   communica-ons  where  the   messaging  and  content  aNracts   tourists  and  tour  operators.     Communica-ons  should  take   advantage  of  the  seasonal  calendar   and  should  agreed  upon  and   consistent  throughout  commiNees.       01