SMART OBJECTIVE |
ACTUALS FY21 |
ACTUALS FY22 |
TARGET FY23 |
ACTUALS YTD |
TARGET FY25 |
Strengthen awareness and participation through direct communication by maintaining email subscribers , website | |||||
visitors , email open rates , and social media followers across all platforms . | |||||
# of Eclub email subscribers |
6,279 |
7,001 |
8,100 |
8,127 |
8,300 |
# of Eclub Email open rates |
38 % |
40 % |
44 % |
45 % |
46 % |
# of Social media followers |
18,454 |
21,109 |
22,000 |
23,419 |
24,000 |
# of Event Attendees |
14,300 |
18,420 |
19,000 |
17,900 |
19,000 |
SMART OBJECTIVE |
ACTUALS FY21 |
ACTUALS FY22 |
TARGET FY23 |
ACTUALS YTD |
TARGET FY25 |
Manage the department-wide efforts to conduct customer satisfaction surveys to ensure offerings are responsive to a | |||||
broad range of community needs and indicating an overall satisfaction rate of 85 %. | |||||
Overall ( department-wide ) customer satisfaction | |||||
survey % |
91 % |
92 % |
92 % |
92 % |
92 % |
SMART OBJECTIVE |
TARGET FY25 |
ACTUALS FY22 |
TARGET FY23 |
ACTUALS YTD |
TARGET FY25 |
Activate the sensory “ chill ” zone at events with expected attendance of 1,000 or more . | |||||
# of events sensory chill zone is activated |
N / A |
N / A |
1 |
1 |
5 |