FY 25 Adopted Budget | Page 114

Economic Development

Performance SMART Objectives & Measures continued
TARGET
SMART OBJECTIVE
FY25
Increase event attendance by 15 % compared to the previous year . % increase for event attendance 15 %
TARGET
SMART OBJECTIVE
FY25
Achieve a 20 % increase in social media engagement ( likes , comments , shares ) across all platforms . % increase in social media engagement 20 %
TARGET
SMART OBJECTIVE
FY25
Award grants to 5 new businesses per year through the Downtown Business Incentive Grant Program . # of grant awards to new businesses 5
TARGET
SMART OBJECTIVE
FY25
Increase volunteer participation by 15 % for Downtown Garner Association ( DGA ) events and initiatives . % increase of volunteer participation for DGA events 15 %
TARGET
SMART OBJECTIVE
FY25
Engage with 80 % of downtown businesses through events , meetings , and support programs . % of businesses engaged 80 %
TARGET
SMART OBJECTIVE
FY26
Facilitate the opening of at least two new businesses in downtown Garner within the next two years . # of new businesses in downtown 2
TARGET
SMART OBJECTIVE
FY26
Complete the Northeast Gateway Small Area Study and implement findings . % of Northeast Gateway Small Area Study completed 100 %
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