Functional Printing Materials Market at a CAGR of 25% through 2020. Functional Printing Market | Page 10

4.1MARKET DRIVERS
1.1.

Innovation in Wearable Electronics and Smart Packaging boosts functional
printing market

Smart Packaging:
The developments of printed electronics have been mainly focusing on expensive high-end
products which include displays, smart phones, lighting and wearable devices. But this technique
is also implemented in the packaging to make them more stimulating and functional. In order to
include the electronics on packaging, printed electronics related products are expensive for its
wider range of applications in packaging which is the reason behind that the integrated
production is missing. Therefore, establishing new assembly line needs large investment.
Many institutes have taken this as a challenging factor and took initiative to grow cost-effectively
for smart packaging and conducted several projects and evaluations.
Now, the electronics can be easily be integrated to any packaging, with the existing production
technique. As the combinations of the materials are environment friendly materials, the disposal
is not a big issue. Smart packaging can be emerged in the functional printing market as they are
also into other product category such as bottle labels with integrated battery, LED, circuit and a
humidity sensor which can send the sig