Franchise Update Magazine Issue IV, 2014 | Page 37

IFA’S FRANCHISE ACTION NETWORK T BY ERICA FARAGE he franchise business model is under unprecedented attack by anti-business activists launching a coordinated campaign in cities, states, and at the federal level. From discriminatory wage increases in Seattle and potentially Chicago, to federal regulations that would recast franchisors as employers of their franchisees’ employees, these attacks are like nothing we have ever experienced. Franchise businesses must unite under a single, unswerving, strong, and collective voice to defend the franchise model against these increasing threats. 1) It’s time to mobilize, now. This summer, the IFA board approved a new strategic initiative, the Franchise Action Network (FAN) to mobilize and unify the franchise community. Through FAN, franchisees, franchisors, and suppliers are working to educate lawmakers, regulators, key influencers, and the public about the crucial economic advantages provided by the franchise business model across the country. 2) Why join FAN? In addition to keeping you in the loop about the latest news affecting franchises in your area, FAN will work to neutralize anti-franchising forces, simultaneously educating policymakers that locally owned franchise businesses are indeed essential small businesses. As a member of the franchise community, you know that behind many familiar logos and trusted brands are small-business owners seeking to increase opportunity—not just for themselves, but for their entire communities. By joining FAN, individuals can play a critical part in delivering this message to policymakers in Congress, the states, and in cities across the U.S. 3) Key objectives. By launching FAN, franchising aims to seize control of the debate, build our network of grassroots supporters, and educate policymakers and the public about the benefits of franchising. FAN’s objectives are as follows: • recruit current franchisees, fra