Franchise Update Magazine Issue II, 2017 | Page 54

A FITNESS PR STRATEGY THAT
REALLY WORKED OUT.
As Orangetheory Fitness continued to grow rapidly, they wanted a PR partner that could make the
company a household name and promote the passion the OTF workout has sparked nationwide.
So they challenged Fish to help – and we delivered!
“With Fish’s support, Orangetheory Fitness has doubled in size. Their team
has helped us earn extensive top-tier national press, which has played a
significant role in building our brand. I’m grateful for their partnership.”
- David Long, CEO and Founder of Orangetheory Fitness
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