been
boards have
angles. These t, and followed
ou
cause - exwell thought oduction. In short,
r a common
e united fo a wakeboard company
e pr
on th
through in th e perfectionists.
the new kids hness actly how
ar
y of todays
Phalanx are
run. Too man ve been these guys
rtain fres
ld be
s a ce
block. There’ d, and what they shou oard companies ha
il has also
eb
ofan
ntion to deta
about the br ight wonder what wak f to the highest bidder,
g This atte Phalanx with probof
m
stand for. You is between a new sold commerical investor in Hon
of plagued delays. In the early
a
d
the relevance brand, and a NZ ten whose only knowledge
l- lems an
e
dropped by
g
US owned wak magazine, but as Kon oarding is how many do . stages Phalanx were to fufill a
d
eb
et
who had
focus wakebor e is a stronger con- wak e riders put in his pock
their factory, snowboards. After
ppens, ther ight think. For lars th
r of
it ha
y they
large orde
you m
rnative factor
arted life
nection than aland’s 77-Eighty
originally st l label, finding an alte eased with themanx
Ze
starters New t Phalanx Distribu- Phal clothing appare
ere pretty pl t up until they
gh
rsuaded w
are the firs
u as a
Four
When yo
y quickly pe to en- selves, that is ri e first boards
er Ra
the US.
ived th
just howev extend the brand
r outside of
ce
to
ve
to
e were re
before their
that they ha
add the fact rider Chris Dunn them ss a whole line of wak s through just a few days The manupa
Z
od
surf expo.
signed up N ional team, and com , including hard go
launch at the
up to the
eir internat
e. treats wakeboards and boots. facturing just didn’t stack oking
to th
e relevanc
see th
such as
alanx were lo the
you start to
ild quality Ph
produce bu They cut the contract with sh to
Westwere in no ru
ent search
ts. for.
eboard’s are
and again w
Phalanx Wak r Ricky Gonzale’s They ip out the final produc
sh
de
ity, factory, y for them, this time
coast (USA) ri (Ex Liquid Force), and brand stands for qual I ing. Luck
et, at
’s
on their fe
proto-types
and Ray Cruz test project. Ricky The
they landed me with Integrity.
riding their
d
by
ea
ho
latest and gr lved since day 1, and ll that alot of research an
their current
can te
to detail
been invo
has
approval to pain-staking attention
seal of
on of
and puts his board design, as
to the creati
every
had gone in ight through from
ed in
each and
heavily involv
e boards. R
ble
well as being d design stage. thes ng the light but dura
an
ement and
d choosi
research
the
d an
n plac
a rider owne
erial, to the fi
Phalanx are eboard company, mat
ak
operated w