e x perie nc e e me r g e
JIM SIDOU
GRAYROBINSON, P.A.
CONNECT
]
EMERGELakeland.com
Your heart pounding
from location to
location in a race
around downtown
Lakeland. A test of
your team’s physical
and mental capabilities
all while having a
fun and memorable
experience with your
friends. What is this
event you ask … I’m
talking about the
EMERGING Race.
Last October,
EMERGE Lakeland
hosted a new event
premised on the award
winning Amazing
Race television show.
Teams of four YPs
competed in a “race”
around downtown
Lakeland having to
complete tasks at a
variety of downtown
establishments and
solve puzzles and clues
to locate their next
destinations.
The event was
created in an effort to
showcase the treasure
that is downtown
Lakeland and to expose
EMERGE members to
a number of businesses
they may not have been
aware of. The race
began at GrayRobinson
on Lake Mirror where
the teams needed to
locate and take selfies
with three of downtown
Lakeland’s Swansation
statues. After that,
the teams went in
various directions
having to make stops
at Madden Brand
Agency, Explorations
V Children’s Museum,
Mitchells Coffee House,
Trinity Church, the
Lemon Street Art
Exhibit (hosted by
Platform Art) and then
finally cross the finish
line in the heart of
downtown, Munn Park.
Whether it was
having to blindly
feed their teammate
a “standard” slice of
Coca-Cola cake at
Mitchells (FYI the slices
are HUGE) or having to
blow up a balloon using
only a soda bottle,
vinegar and baking
soda at Explorations
V the teams competed
with heart and
determination all
while having a great
time. Like the show,
the teams that worked
together to solve the
clues and complete the
tasks in an expeditious
manner separated
themselves from the
pack.
On Thursday,
October 22, 2015,
EMERGE will try and
top last year’s event
with a new list of
downtown locations,
tasks and riddles
for the teams to
experience. The race
will kick off at the
new CPS Investments
building on Orange
Street at 5:30 pm.
EMERGE GALA
11. 06.2015
EMERGE LAKELAND ANNUAL MEETING
Register at www.emergelakeland.com
4 | FORUM FOR BUSINESS
There are still spots
available, simply go to
www.emergelakeland.
com/events to sign up,
but the race is limited
to ten teams so sign
up early. Spectators
are welcome and
encouraged to follow
the teams as they move
around the course.
So, do you consider
yourself an expert on
downtown Lakeland?
Do you have an itch to
compete and want to
show Lakeland what
your team is made of ?
If so, the EMERGING
Race 2015 is the event
you’ve been waiting
for and I look forward
to seeing you on
October 22nd.