Forum For Business February, 2013 | Page 5

Bank of Central Florida “We like banking with people we know and trust.” …John and Lu Fitzwater As philanthropic leaders in the community, John and Lu Fitzwater have made a positive impact in Lakeland. They value personal commitment and involvement and take pride in working with bankers who share the same sense of community. John and Lu Fitzwater with Bank of Central Florida Senior Vice President, Barbara Lineberger “The bankers know everyone by name. They offer exemplary service and are very proactive. They have become our trusted advisors. This is the way banking used to be,” says John Fitzwater. www.bankofcentralflorida.com INTELLIGENT BANKING Member FDIC Downtown Lakeland 101 South Florida Avenue 863-682-7100 South Lakeland 5015 South Florida Avenue 863-701-2685 Bartow 515 North Broadway Avenue 863-534-3585