Food & Drink Processing & Packaging Issue 36 2021 | Page 77

The move comes at a time of great evolution , on all fronts for the group , and in all of its locations globally .
narrow-web and paste-ink dispensing ; Swesa mainly for ; food , pharmaceutical , corrugated packaging , cosmetics and more ; Teko will remain in POS Tinting and R & D Training and ; Tecnopails for Filling Solutions .
The new identity — inspired from the Inkmaker logo — was designed by the group ’ s inhouse corporate communications division , THINK . “ The focal point of IM GROUP ’ s new logo is a symbol of a face created from a series of triangles , that like the many brands and skills of our Group , converge to form a strong whole — a distinct ‘ human identity ’— depicting a technological engineering leader with a ‘ human touch ’. The face is embellished with a crown , representing the Group ’ s determination to maintain its leading position in the industries it serves ,” explained Silvio Cimenti , Global Director of Branding , Marketing and Communications , IM Group , “ The Colour of Trust ”— the Group ’ s credo — is a result of its core values of being Truthful , Responsible , Understanding , Safe and Tailormade to ultimately position the group , as the leader you can T R U S T .”
Great attention was given to the name
“ IM ”, acronyms deriving from the name “ Inkmaker ”, which are steeped in history as Valentina Cigna , Global Director of HR and President of IM GROUP outlined , “ they recall not only Inkmaker — as the founder of the group — but also those who , in 1987 founded Inkmaker ; Carlo Musso , Luciano Longobardi and — especially for me — my father , Giuliano Cigna . He would have been very proud of this moment .”
The move comes at a time of great evolution , on all fronts for the group , and in all of its locations globally . The global organisation is rapidly gaining market share across South-east Asia especially in Philippines and Vietnam and as Roberto Guerra , CEO Asia Pacific , IM GROUP highlighted , “ The big one for us is of course China , due to our larger premises , we can now double the number of standard machines we ship monthly , from an average of 5 or 6 units to 10 to 12 . More importantly , this permits us to build more complex units , which is where IM GROUP ’ s R & D is investing a lot of resources . Smart factory and Industry 4.0 are driving our growth and when you build complete production lines for a paint and ink company it ’ s important to have enough space to work in total safety .”
Safety at the workplace has always been a high priority for the group , along with technology , but it is also evolving the way in which its products are impacting the environment and the carbon footprint they leave .
“ This was the reason for choosing to launch IM GROUP , on “ World Earth day ”, to make a global statement of our commitment in furthering our social responsibility and sustainable practices . To action this , IM GROUP is partnering with international consultants to create a roadmap to reduce our eco-impact and to align our ethical principles for a safe work environment with those of the United Nations ’ Global Compact .” concluded Valentina Cigna , Global Director of HR & President of IM GROUP .
“ Due to its acquisitions , Inkmaker grew by 25 % globally . Taking into account the current challenges the pandemic has caused ; this is still on track with our vision . Now having the holding brand , IM GROUP — to steer all our speciality brands — we foresee all our brands to grow exponentially .” Concluded Rizzo .
For those of who missed the launch , it can be viewed by clicking this link : https : / im-group . com / our-business . html
im-group . com FDPP - www . fdpp . co . uk 77