Guacamole pot provides excellent protection and presentation
The combination of effective product protection and high-impact on-shelf appeal has made the SuperLock ® pot from Superfos , a Berry Global company , the ideal solution for a quality fresh and pure guacamole , produced by leading Spanish tropical fruit processor Avomix .
Importantly , the pot is strong enough to withstand high pressure processing . This eliminates the need for additives and preservatives in the product , which has been a major part of Avomix ’ s offering for over 15 years , as the company ’ s CEO Juan Antonio explains :
“ At Avomix , we focus on putting the most natural products on the market . We want to promote healthy eating through our balanced and all-natural products with no additives , no added sugar , and no preservatives . To this end , the packaging , such as that for guacamole , plays a vital role .”
Avomix uses high pressure processing 18 FDPP - www . fdpp . co . uk
( HPP ) to give the minimally processed avocado products a longer shelf life . HPP inactivates vegetative microorganisms – for instance bacteria , yeasts or fungi potentially found in food products - without compromising the taste , smell , and visual experience .
Natural products which are processed like this need a packaging solution which can resist the very high pressure of the water . At the same time , the pack must look attractive in the retail chill cabinet .
Avomix opted for the SuperLock ® pot with a twist-off lid , while the non-barrier in-mould labels with special dyes and lacquers are from Belgium label supplier Verstraete IML .
SuperLock ® is manufactured in 100 % polypropylene which is a recyclable material . The replaceable lid also protects the contents once opened and allows portion control .
This new packaging solution was the result of close collaboration between Avomix , Superfos and Verstraete IML , creating a moisture and pressure resistant , user-friendly pot with a captivating fresh look .
“ For us , it is important that our packaging is of the same high-quality as our guacamole ,” concludes Juan Antonio . “ We are pleased with the SuperLock ® pot . It perfectly meets our expectations ; it is strong and looks appealing and the easily reclosable lid is a further benefit for the end-user .”
www . superfos . com