Food & Drink Process & Packaging Issue 29 2020 | Page 50

Direct Adhesives Established in 1996, Direct Adhesives is one of the UK’s leading suppliers of premium adhesives for diverse industrial markets including end of line packaging. A premium partner of Henkel, the company has a proud reputation as a reliable and customer-focussed supplier, combining strong service with delivering industry leading brands like Technomelt hot melt adhesives and Aquence water based labelling adhesives. Direct provides a comprehensive range of Power Adhesives hot melt glue guns and glue sticks from light industrial use, all the way up to heavy duty industrial applications. Direct Adhesives are the UK Sales and Service partner for Timmer GmbH. Timmer pumps are well known for their quality engineering and innovative design features. The latest generation of pumps have digital heating systems with very precise temperature and pump rate control and users can even use a smartphone or tablet to control them for easier set up and use. Anyone pumping adhesives, inks, oils or aqueous fluids will benefit from conditioning them to a consistent temperature. At a constant temperature, viscosity is controlled, meaning that your process will be much more reliable. A particularly good example is the Timmer IBC pump. Intermediate Bulk Containers 50 FDPP - www.fdpp.co.uk (IBC’s) can contain 1000 litres of material and if this gets cold during storage, it will take a very long time to acclimatise prior to production. The Timmer IBC pump heats the material as it pumps, so you can condition your product (such as an adhesive) as it is used, achieving consistent, reliable flow and performance. Partnering with leading manufacturers and products and then adding its own technical expertise, means that Direct Adhesives can help its customers not only select the correct product, but also get the greatest possible value out of their use. Direct holds a key role for their customers by helping with process improvement and adding value by improving their use of adhesives. A great example of this approach to novel technology is the introduction of hot melt adhesives for pallet stabilisation. This system means that customers can reduce packaging waste dramatically and at the same time realise production speed increases. This creates a winning formula, aligned to current consumer needs. To learn more about this service-led approach, we spoke with Jon McCaugherty, Marketing Manager of Direct Adhesives who explained: “Customers are busier than ever, so they really want a supplier who can offer more than just supply. They want innovation and ideas that can help drive them towards their business goals. By providing a complete solution, from consultation to implementation and including benchmarking and analysis of the process improvements, we really can add value for our customers.” More information can be found by visiting www.directadhesives.co.uk or calling us on 01525 381111