Hi Europe & Ni celebrates
10th edition with inspiring
events programme
With healthy foods and beverages
more in demand than ever before,
Health ingredients (Hi) Europe & Natural
ingredients (Ni) is adding new features that
cover the expanding market’s reach into
current consumer lifestyles.
Europe’s leading health, natural and
nutrition show, Hi Europe & Ni, is
celebrating its 10th edition with a move to
a larger hall at Messe Frankfurt this year.
From 27-29 November 2018, visitors will
be able to access all of the show’s many
features and live events under one roof.
20 FDPP - www.fdpp.co.uk
In addition, the Healthy Finished Products
Expo will launch this year and Health
& Nutrition Week will run once again,
following a successful debut in 2016.
Located in the heart of Germany, the
leading European market for health and
nutrition, Hi Europe & Ni is the premier
nutritional ingredients event, offering the
best in business opportunities, networking
connections, trend insights and product
development solutions. The industry has
evolved significantly in recent years and, as
vegan, vegetarian and flexitarian lifestyles
move from niche to mainstream, the
market is entering a new era of clean label
food and beverage products with rising
numbers of natural, organic, functional or
“free from” claims.
According to Euromonitor, products
positioned towards food intolerance,
fortified, functional, naturally healthy
or organic are expected to enjoy global
growth of 5 percent in retail value terms
every year until 2020. In contrast, products
with reduced sugar, caffeine or fat content
will grow at just 1 percent. The “naturally