Competitive Landscape Prospects Category Data Summary 1 Dietary Supplements: Brand Ranking by Positioning 2016 Summary 2 Multivitamins: Brand Ranking by Positioning 2015 Table 1 Sales of Vitamins and Dietary Supplements by Category: Value 2011-2016 Table 2 Sales of Vitamins and Dietary Supplements by Category: % Value Growth 2011-2016 Table 3 Sales of Dietary Supplements by Positioning: % Value 2011-2016 Table 4 Sales of Fish Oils / Omega Fatty Acids by Type: % Value 2011-2016 Table 5 Sales of Paediatric Vitamins and Dietary Supplements by Type: % Value 2013-2016 Table 6 Sales of Tonics by Positioning: % Value 2013-2016 Table 7 Sales of Multivitamins by Positioning: % Value 2011-2016 Table 8 NBO Company Shares of Vitamins and Dietary Supplements: % Value 2012-2016 Table 9 LBN Brand Shares of Vitamins and Dietary Supplements: % Value 2013-2016 Table 10 LBN Brand Shares of Vitamins: % Value 2013-2016
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