Focus Magazine of SWFL Hot Summer Looks | Page 149

Putting Your Identity at Risk A new online survey conducted for Experian’s ProtectMyID® reveals Floridians are still at risk against the continuing threat of identity theft. The survey shows that 50 percent of Florida residents either have been a victim of identity theft or know someone who has been affected by the crime. In addition, people fail to take even simple steps to protect themselves, with only 42 percent reporting that they check credit reports regularly as a means to identify fraudulent activity. Photo by Daniel Sroga The statewide study surveyed 1,000 consumers about their knowledge and behaviors related to identity theft. The survey reveals Florida residents take some steps to keep their personal information safe, but further efforts could be made, particularly surrounding technology and online activities. Survey results indicate that only 42 percent password protect their smartphones or tablets, and 22 percent admit they add individuals on social media channels without knowing them. “This survey clearly shows that Florida residents are not doing