Final Thoughts.
China Market
The Bottom Line
Many signs indicate that franchising will become easier in China
over the next few years. China’s rapidly growing, sophisticated,
affluent consumer base has a desire for imported brands that
offer convenience, quality and service.
Franchise
Registration:
Key Regulations
oninFranchising
Finding
a partner
China doesininvolve
effort
but there are
China:
more potential partners than before and this number will
According to the Regulation, a
continue to grow. Business risks are
mitigated with the increase
Currently, the key regulations on franchisor must, within 15 days
in the number of foreign brands and the tightening of business
after signing a franchise
franchising in China include: the
regulations
ensuring
better practice.
The basic
size
agreement
foreconomics,
the first franchised
Regulation on
Administration
of
of
the consumer
market and recentlocation
trends,inprovide
great
China, file
an
Commercial
Franchises
country
potential.
application with the appropriate
(Regulation), the Administrative
commercial authority in the MOC
Measures for the Registration of
ItCommercial
is our opinion
that China’s franchise
marketitswill
show very
to register
franchise.
The
Franchises
healthy
growth
and all franchisors
must view requirement
it as a challenging
registration
is an
(Registration
Measures),
and the
administrative
Administrative
Measures
for
but
primary target
for international
expansion. measure to
regulate franchise activities, and
Information Disclosure of
also provides
potential
Commercial
(Disclosure
To
conclude:Franchise
Trends and
the economy
display all
the outward
Measures).
The
Regulation
was
franchisees
with
public
signals that the Chinese market and consumers are
readyaccess
for to
more
information
regarding
the
promulgated
by
the
State
Council,
new imported franchises.
while both of the Measu ɕ́ݕɔ