Focus: Asia Franchise Markets 2016 | Page 6

Franchise Law. China Market Reproduced courtesy of wileyrein.com Robert A. Smith, Fairy Li and Kimberly L. Sikora Panza Introduction In order to better protect the legal rights and interests of franchisees and consumers, the Chinese government imposed registration and disclosure requirements on franchisors operating in the country. Key Regulations on Franchising in Franchise Registration: China: According to the Regulation, a Currently, the key regulations on franchisor must, within 15 days after signing a franchise franchising in China include: the agreement for the first franchised Regulation on Administration of location in China, file an Commercial Franchises application with the appropriate (Regulation), the Administrative commercial authority in the MOC Measures for the Registration of to register its franchise. The Commercial Franchises registration requirement is an (Registration Measures), and the administrative measure to Administrative Measures for regulate franchise activities, and Information Disclosure of Commercial Franchise (Disclosure also provides potential Measures). The Regulation was franchisees with public access to promulgated by the State Council, more information regarding the while both of the Measures were franchisor and its business. issued by the Ministry of Although the failure to register does not impact the effectiveness Commerce (MOC). of the franchise agreement, a franchisor that fails to timely file the franchise registration could face a fine.