Zoella is one of the most popular Youtubers of our generation, with 11 million followers on Instagram she is incredibly well known. It would be great to get someone like Zoella to promote our brand, so many of her followers are potential customers. A few years ago, Zoella bought a Pug and ever since her followers have watched Nala the Pug grow up as she always documents her. She loves her dog just as much as I love mine, so it would great to have her promote Bertie’s Boutique. Although due to her popularity I imagine she costs a lot of money. Therefore, I will have to wait until my brand is more well-known and making more money so I can afford to pay her.
(Zoella, 2018)