Customer
Demographic
As I am not directly selling to the public b ut to businesses I will first discuss the kind of clients I will target. When I started I wanted to give my company a slick and expensive look so I could work with big brands like Burberry. I thought they wouldnt want to work with us if Smart Tag looked cheap. Therefore I made the company look simple but premium.
When it came down to the target customer I always thought it would be a small group of people. But once I started looking at who I could target for our clients it was endless. Business people would be our main client for coming into a shop in there lunch break would be a breeze with our app.
The target age is between 16-60
People that like using gadgets
Has disposable income