Executive
This marketing guide breaks down the brand Coffee
with a Conscience from elements of how to use the
branding to engaging the consumer with a
friendly language and tone. The marketing guide also
demonstrates examples of social media mock ups and
advertising. It is important the business uses this
marketing guide in order to maintain a fun, friendly
and approachable aesthetic, so that consumers can
identify and engage with the brand clearly, creating
brand loyalty. The marketing guide also takes into
consideration the future of the brand and the legacy,
in order to keep the brand relevant and innovative.
Summary