Online marketing is a quick way to spread the word about anything. Methods like instagram really help to get that the word out as its such a big platform. I have chosen to create a snapchat because im aware of how popular snapchat is with the younger generation. I have also created an instagram for the brand so that people can stay updated on the products and can get an idea of the rand overall. When posting on instagram i will be adding the shop now feature so that people can see the items that are available for purchase in store.I will generate the followers for the page by following the followers of my competitors page as well as influencers. Also sending items to popular influencers so they'll promoote the brand. I will also use snapchat to showcase products as it is the perfect platform to getting the word out .