Spirulina Powder Market
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Market of spirulina powder is segmented on the basis of application and distribution channel. On the basis of application, it is segmented into food and beverage. Spirulina powder is consumed as dietary supplement and added in different food recipes such as salads, breakfast meals, dessert and many other food products. On the other side spirulina powder is mixed with drinks such as water, juices, smoothies etc. Spirulina powder is distributed through hypermarket / supermarket, departmental stores, retailers and online channel of distribution. On analyzing the demand of spirulina powder, it has greater demand among health conscious consumers as the intake spirulina powder as dietary supplement in their daily routine as a healthy element. In terms of nutritional benefit, it is natural and 100 % vegetarian product and includes vitamin A, K, B12, phytonutrients, protein, iron, manganese, beta carotene and also source of antioxidant. In terms of health benefits, spirulina powder helps in immune system support, brain support, weight management, joints and bones, eyesight and also supports to boost energy level of human body. In addition, the demand of spirulina powder is growing among vegetarian consumers as it is 100 % vegetarian dietary supplement which fulfills the needs and demand of consumers who are seeking substitute for non-vegetarian supplement such as omega-3, prepared from fish oil.
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