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Research Methodology ( 1 / 2 )

Systematic Research Approach
Market profiling
Formulating discussion guide
Developing list of respondents
Data collection
Data validation
Data analysis
Insights
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In-depth secondary research is used to ascertain overall market size , top industry players , top products , industry associations , etc .
PMR formulates a detailed discussion guide to conduct expert and industry interviews
PMR develops a list of industry players ( manufacturers ), distributors , retailers and industry experts
PMR conducts interviews with industry experts , industry players , distributors and retailers
Data is validated by triangulation method , wherein secondary , primary and PMR analysis contribute to the final data
Data is scrutinized using MS-Excel to obtain qualitative and quantitative insights about the industry
PMR delivers industry insights and information in the required format ( PDF )
Data Collection
Data Filter & Analysis
� Identifying key opinion leaders
� Questionnaire design
� In-depth interviews
� Coverage across value chain
� Market participants
� Key strengths
� Product portfolio
� Mapping as per value chain
� Key focus segments
Primary Research #
� Linkedin
� Zoominfo
� Salesforce
� Avention
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Primary Research
C Company Analysis
Research & Intelligence
SOLUTION
� Company websites
� Company annual reports
� White papers
� Financial reports
Actionable Insights
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Desk Research
Business Solution
� Key industry experts
� Channel study
� Developments
� Market dynamics
� Products
� Conclusions
Secondary Research # Paid Publications #
� Factiva
� GBI
� Genios
� Meltwater
# includes sources of databases
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