Florida Home Buyers & Sellers Guide | Page 18

The Industry’s Most Powerful Web Presence Your Home Can Be Found on 725+ Websites, Reaching 16 Million Potential Buyers Worldwide More than 92%* of home shoppers use the Internet as part of their home search. To tap into these buyers, we invest in search engine optimization, which includes purchasing more than 60,000 search terms on Google™. In addition, Coldwell Banker’s comprehensive Internet strategy includes displaying homes with a detailed property description and multiple photos on the dominant real estate websites and portals, including: ColdwellBankerHomes.com coldwellbanker.com coldwellbankerpreviews.com *2015 National Association of Realtors® Profile of Home Buyers and Sellers.