Flexible Displays Market Research, Analysis and Forecasts Report 2021 March 2017 | Page 2

economies of scale for vendors. Mass production plants are usually located in APAC, whereas most
of the R&D or university partnerships are occurring in the North American market. This leads to a lag
in the prototype and product stage. However, the major companies such as Samsung Display and LG
Display have realized the potential of flexible displays and have started making major investments in
the production plants in the APAC market. These plants are closely connected with their R&D
divisions to ensure that the prototype to product stage lag or delay does not hamper the growth.
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