FLEETDRIVE
“ When you have one vehicle , a small error with the installation doesn ’ t get noticed . When you have a fleet parked next to each other every part of the installation needs to be perfect . Allied relied on Sign Up Fleet for this level of precision that only comes from specialising in vehicle signage .”
Specialist Designers that only work on vehicle graphics make a huge difference to the final solution and customer experience according to Steve Holden , General Manager at Sign Up Fleet .
“ It ’ s a level of understanding about the way the vinyl will work around the vehicle ’ s panels and recesses that only comes with years of experience . It ’ s very different to working on a flat canvas and the Designer needs to consider where the main graphic elements are placed working around door handles , windows and corners .” says Holden .
“ Our Designers understand the production process , materials and nuances of the installation process in effect working backwards to not only create designs that will achieve the best installed result for each vehicle type but also take into account important aspects of budget and vehicle ‘ off road ’ time making sure they align with client expectations .
Like every purchase you make for your fleet , a supplier for signage needs to be a business partner . Even if you have an existing design , they should have indepth knowledge and good processes to manage fleet signage rollouts and a focus on vehicles ( not a general signage business ) to help you maximise the value of your mobile billboards .
Contact Brooke or Steve on 1300 982 714 to discuss your fleet branding requirements
ISSUE 35 JUNE 2022 / WWW . AFMA . ORG . AU 11