position in the global ostomy care market and is expected to retain its dominance over the
forecast period, owing to large population suffering from Crohn’s disease, inflammatory bowel
diseases, and other diseases in the region. According to the Centers of Disease Control and
Prevention, around 1.3% of the adults in the U.S., accounting up to 3 million patients were
reported to be suffering from inflammatory bowel disease in 2015 that increased the overall
hospitalization rate in the country.
Furthermore, Asia Pacific is expected to witness a significant growth in the market, which is
attributed to increasing efforts undertaken by government and non-government organization to
support research, generate awareness, and increase the availability of treatment options to
patients in their native countries. For instance, the Japan Ostomy Education is a non-profit
organization approved by Ministry of Health, Labor and Welfare in Japan that conducts various
activities concerned with stoma care for delivering a better life to patients suffering from
related medical issues in Japan.
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Competitive Insights
Key players operating in the global ostomy care market include 3M Company, Coloplast
Corporation, ConvaTec, Inc, Hollister, Inc., Smith & Nephew Plc, Alcare, Nu-Hope, Welland
Medical, Cymed, and Flexicare Medical. Market players are focused on providing technologically
advanced products, to sustain their position in the competitive market. For instance, in March
2015, Welland Medical introduced Aurum 2, a range of 2-piece ostomy pouches that is inclusive
of flange with added medical grade Manuka honey.
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