Fitness Trends Bariatric Surgery Devices Market | Page 3

The major factor driving the bariatric surgery device market is the rapid growth of obesity
cases across the globe. The Institute of Health Metrics and Evaluation suggests that 2.1 billion
people, which accounts up to 30% of the world population are suffering with obesity and
overweight. Thus, the awareness in these population can be potential to fuel the demand of
these surgical devices. Additionally, a major shift in food habits, fast food preferences,
imbalanced diet and inclination of majority of population towards luxuries and sedentary
lifestyles are major factors leading to obesity that can boost the bariatric surgery devices
industry growth. The medical practitioners and surgeons that are improving their skills to meet
the rising demand for bariatric surgery are also responsible for impacting the market growth.
Moreover, the non- invasive nature of this surgical technique that causes no apprehension to
the patients makes it more viable and feasible thereby resulting in the expansion of the market
at faster rates. However, certain restrains such as chances of internal bleeding, gastric band
slippage, hernias, bowel obstruction and gastrointestinal ulcers can prove to barriers of the
bariatric surgery devices market.
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Allergen, Covidien, Ethicon, Olympus, Medtronic Inc. collaboratively dominating the bariatric
surgery devices market
The major players in this market are Allergan Inc., Cousin Biotech, Covidien PLC, Endogastric
Solutions Inc., EntroMedics Inc, GI Dynamics Inc, Intuitive Surgical Inc., Johnson and Johnson,
Olympus, Pare Surgical, ReShape Medical, Inc., Spatz FGIA Inc., Transenterix, Inc. Allergen,
Covidien, Ethicon, Olympus, Medtronic Inc. are the market leaders. Devices for sleeve
gastrectomy launched by Medtronic has indicated expansion of the bariatric surgery devices
market. The regional governments are also involved in assisting the manufacturers by providing
the companies with a certain capital that can be useful for market expansion.
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