Financial History Issue 116 (Winter 2016) - Page 26

Courtesy of the Guardian Life Insurance Company During World War I, Guardian unveiled a series of bulletins encouraging policyholders to improve their health and frugality. This, in turn, would enhance the “Nation’s Economic Strength,” according to this Guardian advertisement in Red Cross magazine, from 1918. 24    FINANCIAL HISTORY  |  Winter 2016  | www.MoAF.org