Final USITC Report on Chinese Quartz Imports June 2019 | Page 36
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surface products is segmented into a high‐end segment and a “mass market” segment. 19
Respondents argue that the high‐end market focuses on specialty colors and designs for luxury
residential and high‐end commercial applications that are priced higher; and the mass market
segment focuses on neutral colors (e.g., neutral marble colors) that are sold at lower prices to
higher volume institutional consumers such as builders of homes and multi‐family units. 20
Joint Respondents contend that imports of quartz surface products from China are
“heavily concentrated” in the mass market segment and the domestic industry focuses on the
high‐end segment particularly in the residential market. 21 22 Petitioner contends that the
domestic industry is active in all segments of the market including the commercial and builder
segments. Cambria reported that *** of its sales are to the commercial market and identified
several commercial projects including Embassy Suites, Doubletree Inn, and Beautiful Kitchen
Countertop. 23 Cambria stated that it competes for sales in big box retail stores, including Costco
and Home Depot. 24
19
Joint Respondents’ posthearing brief, p. 12; hearing transcript, p. 220 (Stoel).
Joint Respondents’ prehearing brief, p. 28.
21
Joint Respondents’ posthearing brief, p. 12; U.S. Respondent’s prehearing brief, pp. 72‐73.
22
Joint Respondents’ prehearing brief, pp. 28‐31. U.S. producer *** stated that “***.” *** U.S.
producer questionnaire, section II‐22.
23
Petitioner’s posthearing brief, Responses to Commission Questions, p. 2; hearing transcript, p. 39
(Drake).
24
Petitioner’s posthearing brief, Responses to Commission Questions, p. 4. Purchaser *** reported
increasing purchases of domestic CFFFQSP since 2015. It stated that it added Cambria as a supplier to
*** and added Caesarstone as a supplier ***. *** estimated that Cambria accounted for *** percent of
its total purchases in 2017. *** purchaser questionnaire, sections II‐2, II‐4, and II‐19.
20
II‐6