Fibre2Fashion Magazine June 2018 June 2018 | Page 106

Harbor
Q&A
Two of the newer products—The Rockaway (performance boardshort) and The Anchor (athletic
short with built-in-liner)—make use of both recycled plastic bottles and upcycled coconuts.
small pieces that remind us of our childhood in Fair
Harbor that people can experience for themselves. This
location will be a place where people can come touch,
feel and engage with our brand in a new way. We have
strong retail partners that carry our gear across the
East Coast of the States; however, Fair Harbor itself is
e-commerce-based. We’re incredibly strategic about
those partnerships, but focus primarily on our direct-
to-consumer business.
Which are your best-selling products online and
offline?
Made from recycled plastic bottles, organic cotton
and a bit of spandex for stretch, our One Short is one
of our best-selling styles. These shorts can be worn
throughout the day at the beach and into the evening
by throwing on a collared shirt. They are extremely
106  | FIBRE 2 FASHION JUNE 2018
transitional, and we haven’t been able to keep them
in stock.
What’s next for FH? Do you plan to expand your
current product basket?
We have a lot of exciting new products launching
this summer! We’ve just released a new performance
boardshort and athletic short that use the signature
recycled polyester from plastic bottles and upcycled
coconuts. We also have a collaboration collection
coming out featuring a local artist, Johnny Vacay, with
his photographs digitally printed on to our signature
boardshorts. They’re incredibly unique and limited in
quantity. As we look into the future, we’re constantly
creating new products that relate back to the Fair
Harbor lifestyle and seeking different ways to develop a
community around our brand.