FHA Show Daily Day 1 — April 24, 2018 -2 | Page 12

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FHA2018 SHOWDAILY
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Halal Connexion@FoodAsia2018:
Helping SE Asian manufacturers tap
into growing halal global market
WITH a promising halal market,
FoodAsia2018, a part of FHA2018,
has collaborated with DagangHa-
lal to feature Halal Connexion@
FoodAsia2018 at Hall 6 Foyer 2.
DagangHalal, which is headquar-
tered in Kuala Lumpur, Malaysia,
is said to be one of the world’s larg-
est marketplaces featuring halal
products and services. It is working
closely with local and international
halal certification authorities to
promote halal trade.
DagangHalal estimates that the halal-
certified food and beverage industry
made US$415 billion in revenue.
redlips_FHA2018_v1.indd 2
According to the company,
visitors to the booth will discover
a centralised platform where they
can conveniently check out the
selection of halal products and
suppliers at the show. It is focused
on creating an active business
matching process between the
sellers and buyers.
The market for halal products
continue to grow around the
world, as indicated by a number
of reports like the State of the
Global Islamic Economic Report
2016/17 published by the Thom-
son Reuters Foundation, which
revealed that Muslim consumers
spent US$1.9 trillion that year
on food and beverages, clothing
and apparel, travel, pharmaceu-
ticals and cosmetics, and media
and recreation. The report, says
DagangHalal, estimates that
the halal-certified F&B industry
made $415 billion in revenue.
The Global Islamic Finance Re-
port 2013, on the other hand, is
even more upbeat, the company
says — valuing the global halal
industry at $2.3 trillion.
Regardless of the report or
study, one thing is certain, the
global halal industry is grow-
ing at an exponential rate, says
DagangHalal. Halal food rep-
resents about 20% of the