The idea for FF Magazine
Scotland.
It came from months of networking with
some amazing people I met on my first
photographic assignment in Edinburgh. I
moved to the new city Feb 2015, just at the
start of what was a piece of Edinburgh’s
Fashion history in the making, Edinburgh
Fashion Week.
Collaborating with This Is Edinburgh, I
had the opportunity to help capture images
of a city, all working together, to display the
city’s fashion industry for the first time ever
at such a great scale.
I first conjured up the plan over a coffee and
a tea. Then after a couple of weeks of “it”
stirring in my never resting brain; I confirmed
this “Idea” over something a bit stronger
than a coffee with the same person, now
dear friend. This was, in fact, what I definitely
wanted to do. Use my skills to help others
show off their skills and introduce them to
their community to allow them to network.
So, how did it work?
The individuals featured came along to my
special photoshoots, each bringing their
own skill to showcase, that I could capture
on camera.
Photographing and interviewing everyone
myself gave me the opportunity to really get
to know each person better. This couldn’t
be achieved by submissions or emails.
Working like this has made this magazine
have a unique, special and personal touch.
I have had the opportunity to work with
some amazing talents based in and around
Edinburgh.
Now after 4 months….
or so! The idea is now a
reality.
I am so grateful for the kind words I have
received from everyone involved and the
way the community have welcomed me
with opened arms. I have discovered new
brands, explored great venues, tried new
foods. Enjoyed first time experiences and
most of all have made some fantastic
connections. I hope you will use this
E-Magazine as a medium to network
with the wealth of talent, resources, and
available support and interest in the area.
I hope you enjoy this first image filled
issue as much as I have enjoyed putting it
together for Scotland ( and beyond) to see.
Yemi King - Editor