Fete Lifestyle Magazine was on Martha’s Vineyard for BMW’s Ultimate Escape event. Our social media contributors and co-founders of The Guilty Grape blog, Nichelle and Nicole Nichols, drove a sporty BMW X5 to the Vineyard and was able Tweet, Instagram, and Facebook live from all of the festivities. Spearheaded by Kevin Williams, Head of Multicultural
Marketing – BMW North America, t Ultimate Escape event
allowed guests to test
drive the family line up
of BMW vehicles
around the
Vineyard all
week, including
the 750i, X5 M
Series, 250i M
Convertible,
Mini Cooper
Clubman , and
Mini Cooper.
The Ultimate Escape featured a number of activities and events including morning yoga, family sport day and tennis clinics, BESLA champagne and cigar reception, clam bake, Tai Chi, family BBQ, and an island excursion. Celebrities spotted included Beverly Bond, Kevin Liles and Erika Lies, The Roots: Black Thought, Jodie Patterson, comedian Cedric The Entertainer, Paula Patterson, NBA great Ray Allen, Grammy winner Macklemore, Hip Hop legend MC Lyte, Chef Marcus Samuelsson, and DJ D-Nice.
Nichelle and Nicole Nichols