One of a Kind Cocktail Competition Celebrating Drambuie
Drambuie, the original heather honey whisky liqueur, presented The Modern Classics, a national cocktail competition taking place in Miami, Chicago, New York City, Austin, and Los Angeles.
The program celebrates Drambuie’s refreshed visual identity and revamped bottle design, placing a spotlight on the romance of Drambuie’s history while solidifying its role in contemporary cocktail culture by showcasing innovative cocktails from today’s talented bartenders.
Drambuie Modern Classics was an exciting event to reintroduce the iconic brand to the cocktail community and celebrate today’s accomplished mixologists.
Participating bartenders in each city created two cocktails, a re-creation of their signature cocktail using Drambuie and a non-whisk(e)y cocktail using Drambuie.
The cocktails were judged by a panel of experts and attendees for a chance to win a trip to retrace the history of Drambuie from the Isle of Skye to the contemporary cocktail scene in Edinburgh.