ccording Snip.com,
as a generation,
Millennials are now
the most populous (surpassing Baby Boomers), diverse and highest spending generation in America’s history. Specifically, more than 1 million millennials are becoming mothers each year. Almost 70% of Millennial Moms are multicultural and millennials women are the most financially independent and the most educated generation in history, with Millennial Moms contributing to a significant part of the household income. These moms are typically deciding which products their family will purchase and will stay loyal to a brand if that brand align with their values. The majority of Millennial Moms use the internet to get parenting advice and other useful information to support their families, and 80% say that social media is the best way to reach them. That said, Millennial Moms are the most influential, powerful and most important people to corporations and lifestyle brands, who are taking notice.
Our featured Millennial Moms are doing it all. They’re parenting, working, mentoring, starting and building businesses, all the while giving back to certain causes that are important to them. Their presence on social media have made them influencers in fashion, healthy living, spiritual guidance, motherhood, and overall lifestyle. They’re making money, spending money, living life to the fullest, and we’re excited to highlight and recognize these four women for who they are and what they do.
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