Fete Lifestyle Magazine July 2023 - Sports & Fitness Issue | Page 39

fter almost 3

decades in

business, Ema

Savahl Couture officially launched its first Bridal Collection.

From butterfly bustiers to dresses and gowns to swimwear, now wedding dresses are being offered under the Ema Savahl label.

For those not in the know, Miami based, international designer, Ema Koja of Ema Savahl (the Savahl letters stand for members of her family) is a self-made superstar. Born in Albania to a family of volleyball champions, Ema grew up as an athlete, but soon her perfect body was prime for becoming a fit model in Italy. Along the way, she learned pattern-making skills and expert tailoring. Fast forward to Ema crossing the Atlantic and landing in Miami when

A

South Beach was just becoming “South Beach”. Here Ema worked in a vintage clothing shop where she started to ‘reinvent’ the garments with her own magic touch. Supermodels and celebrities took notice. And soon Ema was courageous enough to open her own workshop and start her Ema Savahl fashion label. And the rest, as they say is fashion history.

As a single mom, Ema decided to hire only single mothers to be her seamstresses. Her philosophy has always been to empower women. She does this in many ways from employing women to making her customers feel like goddesses in her dresses. After some experimentation, Ema came up with her very own signature look and style. She invented a technique for screening and hand-painting on special fabric. The result is one-of-a-kind garments that are all truly timeless works of art.