February 2025

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OFFICIAL PUBLICATION • FEBRUARY 2025

How Artificial Intelligence is Transforming Resiliency in the Multifamily Sector

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4

Crafting Your Personal Brand : The Power of Authenticity , Influence , and Self-Love

20

Multifamily Marketing Trends to Keep an Eye On in 2025

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From Boss to Leader : Why the Transition Matters and How to Make It Happen