feb march | Page 7

RedBird buys All3Media

RedBird IMI is buying All3Media , the of the All3Media board . Jane Turton ( CEO ) independent television production and and Sara Geater ( COO ) will continue to lead the distribution company , from its joint company for RedBird IMI . owners – Warner Bros Discovery and Liberty “ All3Media is one of the world ’ s great content Global – for £ 1.15 billion (€ 1.35bn ). RedBird companies , and this gives us an incredible IMI is a joint venture between RedBird Capital platform to continue to grow our expanding Partners and International Media Investments portfolio ,” said Zucker . “ The demand for focused on building companies in media , new shows and ongoing existing series , both entertainment and sports . scripted and unscripted , makes All3 a perfect

The buy comes as RedBird IMI is embroiled fit for us . And we would not be doing this if not in a controversial bid for the UK ’ s Telegraph for the tremendous confidence we have in the newspaper group – there are freedom of media concerns as IMI is effectively a UAE sovereign fund .
All3Media , based in London , has 50 production labels , including Studio Lambert , Raw , Two Brothers Pictures , Silverback Films , New Pictures and Neal Street Productions , producing hit shows such as The Traitors , Squid Game : The Challenge , Gold Rush , Midsomer Murders , American Nightmare , The Circle , Call the Midwife , The Tourist , Gogglebox and more . The Group ’ s companies have global outstanding All3Media management team , led presence , across the UK , US , Germany , the by Jane and Sara .” Netherlands , Belgium and New Zealand and
“ Acquiring All3 is an extension of our produce 4,000 hours annually for linear investment thesis around pure play global broadcasters , VoD , social media and other content creators and owners of intellectual digital platforms . All3Media International property ,” said Gerry Cardinale , Founder and operates a distribution catalogue of over 30,000 Managing Partner of RedBird . “ We look forward hours , while the Group ’ s digital business , Little to partnering with All3 ’ s management team to Dot Studios , drives audiences in social video , continue accelerating their growth in Europe and podcast , and branded content across multiple the US and capitalising on RedBird ’ s ecosystem platforms . in support of that goal .” Jeff Zucker , the former CNN chief who is the Turton commented : “ Joining forces with Jeff
CEO of RedBird IMI , will become the chairman and the RedBird IMI team is an exciting next
step for us as we continue to build All3Media . Our strategy remains to work with the world ’ s best talent , developing and producing high quality , popular programmes and RedBird IMI ’ s support and investment will be key in helping us deliver this . I am very proud of all that we have built over the past few years , and I am looking forward to working with the RedBird IMI team as we take this important next step .” “ All3Media has gone from strength to strength during our period of joint ownership with WBD , both financially and creatively ,” said Andrea Salvato , Chief Development Officer , Liberty Global . “ We look forward to seeing the company continue to prosper , led by Jane and the team , as part of RedBird IMI . The sale continues our strategy of recycling capital in our ventures portfolio .”
“ We are incredibly proud of what All3Media , Warner Bros Discovery and Liberty Global have built together over the past decade , and given RedBird IMI ’ s strong commitment to creative excellence , we are confident they are best suited to shepherd this world-class production studio into its next phase and can ’ t wait to see all that ’ s ahead ,” added Bruce Campbell , Warner Bros Discovery ’ s Chief Revenue and Strategy Officer .
RedBird IMI launched a little over a year ago , with the goal of building a global media company across news , entertainment and sports . This is the fifth investment for RedBird IMI , and its largest to-date . Its investments include the scripted production company Media Res , the unscripted production company EverWonder Studios , the children ’ s entertainment company Hidden Pigeon Company and the digital outlet Front Office Sports .
Daumin joins DAZN
DAZN , the sports streaming
service , has announced the
appointment of Brice Daumin
as CEO of its French and
Swiss operations . Daumin
will oversee DAZN ’ s growth
strategy in France , using his
experience in the French market garnered from over 25 years in the country ’ s media and telecoms industries .
Daumin joins DAZN following 16 years at French pay-TV giant Canal + where he most recently held the role of MD of its Swiss operations . He will report directly into Alice Mascia , whose group responsibilities include her roles as Group Chief Marketing Officer and CEO of DACH .
Shay Segev , DAZN Group CEO , commented : “ DAZN ’ s global sports offering expanded into France
last year and we ’ re excited to announce that Brice Daumin is joining our team to help us grow in this evolving market . With his extensive in-market experience across our strategic imperatives – customer focus , commercial development , and distribution – Brice will play a key role in our long-term development in France . This is a clear statement of DAZN ’ s commitment to France and our ambition to continue growing in this exciting sports entertainment market ”.
Daumin added : “ This was an easy decision for me to make . DAZN has already demonstrated its offer
right across Europe , with its operations in Belgium , Germany , Italy , Portugal and Spain . Working with the biggest rights holder , in local markets and on a global level , DAZN delivers a fantastic service in a way that works for fans and rights holders . The opportunities for further growth in France are clear , especially when you look at the expanding range of sports entertainment products DAZN is creating – e-commerce , ticketing , social experiences and gaming . The French sports fan is ready for a new experience , one that DAZN will deliver .”
EUROMEDIA 7