Introduction
The fashion industry is always
evolving to meet consumers ever
growing demands, whether that be
getting their products on to the
next big celebrity or imitating this
seasons designer catwalk pieces
and getting them to high street
as soon as possible. But is fashion
getting too fast and have we as
consumers lost touch with our
clothing, and the effect this has on
our world?
This report discusses the
importance of sustainability
and ethics in the mass market,
combined with how this sector is
saturated with fast fashion, filled
with a wear it once mentality and
possible solutions to help our
dwindling natural resources.
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