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(Cronin, 2016)- Cronin, E. (2016) H&M is using £5 vouchers to become more sustainable. Will it work? Available at: http://www.telegraph.co.uk/fashion/brands/hm-is-using-5-vouchers-to-become-more-sustainable-will-itwork/ (Accessed: 3 November 2016). (FERNANDEZ, 2016)- FERNANDEZ, C. (2016) WHAT WE KNOW ABOUT ZARA’S FIRST SUSTAINABLE COLLECTION. Available at: http://fashionista.com/2016/09/zara-sustainable-collection-join-life (Accessed: 3 November 2016). (Baker, 2016)- Baker, M. (2016) 5 brands bringing more sustainable fashion to the mainstream. Available at: http:// mallenbaker.net/article/careful-choices/5-brands-bringing-more-sustainable-fashion-to-the-mainstream (Accessed: 3 November 2016). (Messenger, 2012)- Messenger, S. (2012) 25 shocking fashion industry statistics. Available at: http://www.treehugger.com/sustainable-fashion/25-shocking-fashion-industry-statistics.html (Accessed: 3 November 2016). Photograph Bibliography front cover : http://cdn3-www.th efashionspot.com/assets/uploads/2016/10/3.jpg figure 1: http://www.dailymail.co.uk/tvshowbiz/article-2483452/Cara-Delevingne-latest-celebrity-Zara-High-Street-seal-approval-indulges-spot-retail-therapy.html figure 2: http://www.theatlantic.com/entertainment/archive/2016/01/dolce-gabbana-high-fashion/423171/ figure 3: http://fashionista.com/2016/09/zara-sustainable-collection-join-life figure 4.: http://blog.nastygal.com/ figure 5: https://uk.pinterest.com/pin/468585536213376188/ figure 6: http://www.poppyloves.co.uk/tag/monsoon figure 7: https://www.theguardian.com/business/2012/apr/07/hennes-mauritz-h-and-m figure 8:http://blog.nastygal.com/ figure 9:http://blog.nastygal.com/ Page 25